The Great Ideas Summit 2010; Presented by Electronic Retailing Association

EXHIBIT

Become an exhibitor at The Great Ideas Summit 2010 and gain direct access to the top decision makers in the direct response industry. More than 700 attendees from 30 countries are expected to attend this year's ERA's mid-winter conference, 58% of which will be top-level executives. Take the direct route to direct-to-consumer industry superstardom. Exhibit at The Great Ideas Summit 2010!

Exhibitor Prospectus (PDF file)
Exhibitor Contract (PDF file)
Exhibitor Rules and Regulations (PDF file)
Floor Plan (PDF file)
Grow Your Brand with Sponsorship Opportunities (PDF file)
See Who's Attending (PDF file)

To find out more about exhibiting at The Great Ideas Summit 2010, please contact ERA's Event Sales Manager Karen Eppsteiner at 703-841-8283 or exhibit@retailing.org.

SPONSOR

Build your brand and maximize your ROI with sponsorship opportunities at The Great Ideas Summit 2010. Receive ultimate exposure to more than 700 direct response industry leaders. With everything from receptions to hotel room key sponsorships available, there's an opportunity to fit every need and budget. Stand out and you'll move ahead.

Call 703-841-8283 or e-mail sponsor@retailing.org to secure your opportunity.
Download the Sponsorship Brochure for full descriptions of each opportunity. (PDF)

Here's a glimpse of the available sponsorship opportunities available:

~~Badges~~ (SOLD!)	~~$7,500~~
~~Board Dinner~~ (SOLD!)	~~$5,000~~
~~Closing Reception~~ (SOLD!)	~~$7,500~~
Continental Breakfast: Tuesday and Wednesday	$5,000
Education Track Sponsorship	$4,000
Hangover Kits	$8,500
Happy Hour: ~~Tuesday~~ (SOLD!) and ~~Wednesday~~ (SOLD!)	~~$5,000~~
Hotel Room Channel	$5,000
Hotel Room Keys	$7,500
~~Jazz Dinner on the Mississippi River~~ (SOLD!)	~~$5,000~~
Keynote Address: Tuesday and Wednesday	$5,000
Lunch: Tuesday and Wednesday	$5,000
~~New Member Welcome Reception~~ (SOLD!)	~~$4,000~~
Opening Reception - split	$5,000
Pre-Show Peer to Peer Networking System	$7,500
Registration Area	$5,000
~~Restore New Orleans Volunteer Event - split~~ (SOLD!)	~~$3,000~~
~~Show Portfolios~~ (SOLD!)	~~$8,000~~
Show Portfolio Insert	$1,000
VIP Reception	$5,000
~~Welcome Video~~ (SOLD!)	~~$6,000~~

THE GREAT IDEAS SUMMIT 2010 EXHIBITOR DIRECTORY

Applied Perceptions LLC
Booth 7
Bruce Stone
4195 Valley Fair St., Suite 203
Simi Valley, CA 93063
Phone: 805-526-2525 x 206
Fax: 805-426-8870
E-mail: bstone@apcrc.com
Website: www.apcrc.com
Applied Perceptions LLC is a 100% US-based, full service, bi-lingual (English/Spanish) call center specializing in inbound order-taking, customer service and sales, outbound customer contacts and correspondence coverage. AP uses its state-of-the-art technology, experienced management and high quality representatives to help its clients maximize profits, increase new and saved sales results and minimize returns. Stop by our booth to find out how we can help you achieve your goals!
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Capital Media Group
Durham Meeting Room
Nadia Ashrafian
31831 Camino Capistrano, Suite 100
San Juan Capistrano, CA 92675
Phone: 949-542-8282
Fax: 949-542-8280
E-mail: nadia@capitalmedia.com
Website: www.capitalmedia.com
Capital Media Group focuses on the US Hispanic market; from media, production, call center, fulfillment as well as internet. We have the largest long form inventory in the US Hispanic DRTV and have won many awards for our productions. Our call center is performance based, our fulfillment even offers cash on delivery and our internet company focuses on Spanish key words, affiliate markets and social media. Call us for a free consultation.
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E. Mishan & Sons, Inc. / Emson
Booth 20
Erich Kupferberg / Yadira Peralta
230 Fifth Ave., Suite 800
New York, NY 10001
Phone: 212-689-9094
Fax: 212-213-1518
E-mail: erichkupferberg@bellsouth.net / Yadira@emsonusa.com
Website: www.emsontv.com
Emson (E. Mishan & Sons) is the industry leader in the “As Seen On TV” electronic marketing industry. Emson supplies virtually every major retailer and catalog company in the U.S. market, as well as distributing its products internationally in over 50 countries. Emson’s roster of best selling products includes Ab Rocket, the best selling exercise product worldwide. The PetZoom line of pet accessories, The “Sharper Image Juicer,” the Bell & Howell Silver Sonic Sound Amplifier and our all new “Big Boss Grill” with six interchangeable plates.
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Electronic Retailing Association (ERA) and Electronic Retailer Magazine
Booth 1
2000 North 14th St., Suite 300
Arlington, VA 22201
Phone: 703-841-1751
Fax: 703-841-8290
E-mail: ERA@retailing.org
Websites: www.retailing.org, www.electronicretailermag.com, www.onlinestrategies.com
The Electronic Retailing Association (ERA) is the non-profit trade association for companies who use the power of direct response to sell goods and services to the public on television, online and on radio. ERA serves as the cohesive voice for multi-channel marketers, while promoting government affairs initiatives and regulations designed to protect our members' bottom line. The association is the place, the source and the advocate for the direct response industry. ERA produces two industry publications, Online Strategies and Electronic Retailer magazine.
Electronic Retailer magazine is the number 1 multichannel marketing magazine in the direct response marketing industry. Distributed to over 60,000 readers worldwide, Electronic Retailer is your premier resource for successful marketing through television, the Internet, radio, mobile and social networking. Online Strategies is the must-have magazine for the Internet marketer. Each issues outlines the latest trends, highlights cutting-edge marketing strategies and showcases best practices for success in all aspects of digital marketing.
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ERA Europe
Booth 14
Marcel Avargues
Chaussee d’Alsemberg
1180 Brussels, Belgium
Phone: +33 (0) 1 34 89 22 48
E-mail: mavargues@retailing.org
Websites: www.eraeurope.org, www.e-homeshopping.org
ERA EUROPE represents companies based in Europe and the Middle East selling direct-to-consumer goods and services, through television, through the internet and more generally through all forms of “electronic” media. Membership also includes providers of products specially oriented at this form of communication and distribution, mostly innovative and allowing the creation and production of entertaining audiovisual content which sells, either in live presentations (home shopping programs format) or pre-recorded (DRTV infomercials). It also includes providers of all the added value services which are part of the direct response value chain on TV and on live: studios, production, media agencies, web agencies, call centers, fulfilment houses, on line marketing optimization experts, etc.
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Electronic Retailing Self-Regulation Program (ERSP)
Booth 3
Peter Marinello
70 W 36th Street, 13th Floor
New York, NY 10018
Phone: 212-705-0126
Fax: 212-705-0130
E-mail: pmarinello@narc.bbb.org
Website: www.narcpartners.org/ersp/
ERSP's mission is to improve consumer confidence in the direct response industry and demonstrate this industry’s strong commitment to meaningful and effective advertising self-regulation. ERSP provides a quick and effective mechanism for resolving inquiries regarding the truthfulness and accuracy of the core efficacy claims that are communicated in national direct response advertising. ERSP is managed as a separate self-regulatory program administered for the National Advertising Review Council by the Council of Better Business Bureaus, Inc.
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FineLine Solutions
Booth 22
Richard Halliday
290 Garry St.
Winnipeg, MB Canada R3C 1H3
Phone: 204-925-5278
Fax: 204-943-6462
E-mail: rhalliday@finelinesolutions.com
Website: www.finelinesolutions.com
Full service call/contact center with over 30 years experience, engages with your customers across multi-channels, phone / mail / email / chat. Effective in customer service/sales, order entry, payment processing, integrated data management, light fulfillment, VOIP technology provides exceptional IVR and customization, bilingual service. We support our clients with strategic solutions to excel in revenue goals across engagement points.
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JML
Booth 17
Janie Peace
JML House
Regis Rd.
London NW5 3EG
United Kingdom
Phone: +44 207-691-3800
Fax: +44 207-691-3801
E-mail: international@jmlgroup.co.uk
Website: www.jmldirect.com
JML is the world leader in retail promotions. In the UK, we consistently deliver exceptional sales in more than 4,000 stores through the combination of innovative products, in-store video promotions and heavyweight TV advertising. JML owns eight 24-hour home shopping channels on the Sky Platform in the UK and one in Germany, broadcasting continuous infomercial programs. JML’s products are also sold direct to the UK public through catalogue and JML’s popular website www.jmldirect.com. JML exports its huge range of promotional and infomercial products with film to distributors worldwide. JML products can now be purchased in more than 70 countries worldwide.
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Liquid Focus Direct
Meeting Suite 31
Kenneth Osborn
1335 Wood Ave.
Bridgeport, CT 06604
Phone: 203-635-4382
Fax: 203-339-0066
E-mail: kosborn@liquidfocus.com
Website: www.liquidfocus.com
Liquid Focus is the premier performance based e-commerce and interactive marketing agency serving the direct response marketing industry. Avoid fraud, convert customers and earn more with each sale – contact us today!
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Listen Up Español
Meeting Suite 35
Randall Anderson
50 Monument Square, Suite 300
Portland, ME 04101
Phone: 207-774-1425 x.123
Call Center Operations: Hermosillo, Sonora, Mexico
E-mail: randall@listenupespanol.com
Website: www.listenupespanol.com
Listen Up Español is North America's leading Spanish-language call center! Our state-of-the-art, near-shore facility has the capacity, the technology and the track record you need to succeed. And great people who not only speak Spanish, but truly speak your customers' language.

Litle & Co.
Booth 6 and Meeting Suite 25
Chris Reinmuth
900 Chelmsford St.
Tower 1, Floor 10
Lowell, MA 01851
Phone: 509-961-5146
Fax: 978-937-0121
E-mail: creinmuth@litle.com
Website: www.litle.com
Litle & Co. is a leading payment management and processing platform for businesses that sell goods and services directly to consumers. Litle & Co. provides transaction processing and consultative merchant services for card-not-present and alternative payments.
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Northern Response (International), Ltd.
Booth 18
David Baldassi
18 Skagway Ave.
Toronto, ON
Canada M1M 3V1
Phone: 416-261-6699
Fax: 416-261-4159
E-mail: david@nresponse.com
Website: www.ShopNorthern.com
Northern Response is a Canadian, US, and international distributor of infomercials, DRTV spots and retail products with distribution to over 90 countries worldwide. It is the largest DRTV marketer in Canada and has distributed over 3,000 shows since 1984 with sales via TV, shopping channels, print, on-line and retail stores. It is also a leading international syndicator of DRTV spots and infomercials providing complete global sales coverage.
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ROI Revolution, Inc.
Booth 11
Lindsay Connell
3109 Poplarwood Ct., Suite 219
Raleigh, NC 27604
Phone: 919-954-5955 x. 306
Fax: 919-954-4767
E-mail: Lindsay@roirevolution.com
Website: www.roirevolution.com
ROI Revolution is a data-driven Google AdWords Qualified Company obsessively focused on delivering profitable and scalable Pay-Per-Click advertising results. Our experts help you grow your business online, working with you to improve your click-through-rate, lower your cost-per-click, and increase your sales revenue. Get your free copy of our colorful 16 page pocket-sized guide entitled “50 Ways to Make Your AdWords Advertising Drive More Response and More Profit” by calling 1-866-235-3125, going to www.roirevolution.com/freeguide, or just visiting us at booth #11.
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SF Video, Inc.
Booth 16
Steven Feinberg
1548 Stockton St., 2nd Floor
San Francisco, CA 94133
Phone: 415-288-9400
Fax: 415-288-9410
E-mail: steven@sfvideo.com
Website: www.sfvideo.com
SF Video manufactures intellectual property assets worldwide providing CD/DVD/Blu-ray replication, printing and packaging. We digitally author and master our client’s audio and video content. EcoDisc and EcoPack now available to make the world’s most environmental DVD. Manufacture in Los Angeles, New York, Florida, Israel, Hong Kong, Shanghai, Guangzhou and Poland. Founded in 1990 and celebrating our 20th Anniversary!
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TBA GROUP
Booth 15
Paweł Rydz
Ul. Bałtycka 6,
61-013 Poznan, Poland
Phone:+48 61 858 0225
Fax: + 48 61 858 0226
E-mail: prydz@tbagroup.pl
Website: www.tbagroup.pl
TBA GROUP is a unique film and TV-spot producer experienced not both within and outside the Polish market. Specializing in DRTV and documentaries production, the company offers attractive portfolio of products for DRTV companies and TV stations worldwide. Its bestseller – the DVD edition of “Testimony” – with special guests Michael York and music composer Vangelis, will soon be distributed worldwide.
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The Dezac Group
Booth 9
Martin Brown
Montpellier St.
Cheltenham, England GL501SS
Phone: +44 1242 702315
Fax: +44 1242 702301
E-mail: mbrown@dezac.co.uk
Website: www.riobeauty.com
The Dezac Group is the manufacturer of the "Rio" and "Bodi-Tek" health, beauty and fitness brands. We have a wide range of innovative and successful consumer products all manufactured in the UK. We have a number of short and long form commercials available for The Great Ideas Summit 2010.
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Transera Communications
Booth 4
Arnab Mishra
1195 W. Fremont Ave., Suite 101
Sunnyvale, CA 94087
Phone: 408-338-0687
Fax: 408-524-5318
E-mail: arnab@transerainc.com
Website: www.transerainc.com
Headquartered in Sunnyvale, CA, Transera Communications provides a technology solution that lowers call abandon rates and increases the number of converted sales by ensuring inbound sales calls are delivered to the best skilled and most readily available agents. Seratel, Transera's award winning technology, addresses the needs of businesses that depend on call center agents to deliver revenues. With Seratel, Transera customers can rest easy knowing that their operations are supported by a technology solution built to increase product revenues and maximize return on investment for every marketing campaign. In addition, because Seratel is delivered as a service, there are no up-front capital costs and customers only pay for the services they use on a subscription basis.
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Tristar Products, Inc.
Trafalgar Meeting Room
492 Route 26 East
Fairfield, NJ 07004
Keith Mirchandani, President
Phone/E-mail: 973-575-5400 x 114, keithm@tristarproductsinc.com
Joe Urbay, International Sales
Phone/E-mail: 973-575-5400 x 136, joeu@tristarproductsinc.com
Adam Levy, New Business Development
Phone/E-mail: 416-737-7485, adam@tristarproductsinc.com
Website: www.tristarproductsinc.com
Visit Tristar Products, the global marketing company with the most successful innovative products, quality manufacturing, and well-established worldwide distribution available to marketers and inventors.
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Vantage Media
Booth 13
Mason Hewitt
2101 Rosecrans, Suite 2000
El Segundo, CA 90245
Phone: 310-219-6182
E-mail: mhewitt@vantagemedia.com
Website: www.vantagemedia.com
Vantage Media is the leader in performance search marketing. With its proprietary online marketing technology, Vantage Media drives millions of incremental customers to over 130 major clients including direct response leaders Cash4Gold and J.G. Wentworth as well as recognized consumer brands Allied Van Lines and eHarmony.com. Vantage Media clients pay on a performance or cost-per-acquisition (CPA) basis, thus avoiding the risks inherent with pay-per-click (PPC) marketing.
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Venable LLP
Booth 5
Jeffrey Knowles
575 7th St. West
Washington, DC 20004
Phone: 202-344-4000
Fax: 202-344-8000
E-mail: jdknowles@Venable.com
Website: www.Venable.com
One of American Lawyer's top 100 law firms, Venable LLP has a long tradition of successfully representing clients developing, manufacturing, selling, and distributing consumer products. We work with clients through each stage of product development and deal with every aspect of marketing, including promotions, short-form and program-length television commercials, Internet, radio, print and direct mail.
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West Direct, LLC
Meeting Suite 28
Jim Speidel
11808 Miracle Hills Dr.
Omaha, NE 68154
Phone: 800-862-1000
Fax: 402-963-1602
E-mail: sales@west.com
Website: www.westdirect.com
West Direct, LLC., a subsidiary of West Corporation offers a complete suite of agent and technology-based customer care and customer acquisition solutions designed to help companies maximize the value of every customer interaction. Our services include agent, automated and Internet solutions, including SmartSell Online, a patented online sales process that offers an additional product or service to consumers who have completed an online transaction.
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