Hal Altman is co-founder and president of Motivational Fulfillment & Logistics Services (MFLS) in Chino, California. Mr. Altman co-founded MFLS thirty-three years ago and is one of the most experienced people in the fulfillment and logistics industry. He has been a guest speaker and panelist for ERA, Response Magazine, U.S. Post Office, National Postal Day, Southern California Marketing Association, National Web Marketing Associations and many other marketing associations. Mr. Altman and MFLS consulted and did fulfillment for the 1984 and 1996 Olympic Games, Comic Relief, Farm Aid, Hurricane Relief, Live Aid and Welcome Home Vietnam Vets on HBO. Mr. Altman has served on various committees for ERA and other legislative marketing groups, and has been a guest columnist for many industry publications. Mr. Altman was a member and founder of the Accreditation Advisory Council for the Electronic Retailing Association.
Hal Altman is speaking on the Secrets to Maximizing Your Credit Card Operations panel.

Mr. Richard L. Cleland joined the Federal Trade Commission (FTC) in 1991. Currently, he serves as an Assistant Director of the Division of Advertising Practices. His primary area of expertise is the advertising and marketing of health-related products and services. In this capacity, he has played a key role in the development of the Guides Concerning the Use of Endorsements and Testimonials. Prior to joining the FTC, Mr. Cleland served as Special Assistant Attorney General and Director of the Division of Consumer Protection in the Iowa Attorney General’s Office.
Rich Cleland is speaking on the Crafting Powerful—and FTC-Compliant—Testimonials panel.

Thomas Cohn advises clients on the legal and practical aspects of compliance with the Federal Trade Commission and other federal and state consumer regulations and industry self-regulation programs, as well as representing clients during investigations and enforcement actions. His practice covers all existing consumer protection and privacy laws and regulations, as well as new ones such as the ID Theft Red Flags Rule. Mr. Cohn draws on experience gained during his 17-year tenure at the FTC, where he was Regional Director and Assistant Regional Director for the Northeast Region, attorney in the Division of Marketing Practices and legal advisor to the Director of the Bureau of Consumer Protection.
Thomas Cohn is speaking on the Affiliate Marketing: From the Front Lines panel.

Wendi Cooper is a nine-time award winning direct response producer, writer and creative director. Since 1993 Ms. Cooper has delivered top creative work and remains the premiere client side campaign management company. In 1999 she lead the way for ERA’s highly successful Invention Showcase as well as served as committee chair for six consecutive years. In 2000, as a dynamic speaker, Ms. Cooper brought the DRTV 101 sessions to ERA and in 2003 was honored as Volunteer of the Year. Today, Ms. Cooper is an active member of the Education Committee, The Awards Task Force and leads the charge for the 2010 ERA/Inpex New Product Showcase. Ms. Cooper’s articles on the direct response industry have appeared several times in Response Magazine. C Spot Run Productions was formed in 1997 and continues today to provide unmatched direct response expertise to clients around the world.
Wendi Cooper is speaking on the Affiliate Marketing: From the Front Lines panel.

Douglas Frankel is the founder and president of Broadcast Communications Media, an innovative marketing and media company, started in 2008, specializing in creative solutions for the direct response broadcast industry. Broadcast Communications wealth of experience in radio, television and print media buying has allow the company to become one of the leaders in the direct response industry. Prior to starting Broadcast Communications Media, Mr. Frankel spent over 11 years with United Broadcast Sales, Inc., a radio and television media buying company concentrating in the DR industry. From 1994 until his departure in the spring of 2001, he served as a partner at United Broadcast Sales, concentrating on new business development. Prior to the, Mr. Frankel was vice president of radio operations for the Financial Broadcasting Networking, the first 24 hour business radio network in the U.S. From 1985-1989, he worked at KRTH Radio as an account executive and retail sales manager. Mr. Frankel graduated from UCLA and lives in Santa Monica, CA and enjoys playing guitar, writing music, golf and meditation.
Doug Frankel is speaking on the Executive Media Dialog 2010: The Future of Paid Programming panel.

Charlie Fusco began in the direct response industry over a decade ago and has worked with the most premier companies in the industry. Beginning as a writer and a producer, she learned to grow campaigns from the bottom up through media management and call center optimization. As the founding member and president of Synergixx Marketing & Media her accolades include numerous top producing infomercials. Ms. Fusco has been noted as an industry expert marketer in the nutrition, health and beauty categories. She is known throughout the industry for her ability to take a campaign from infancy to roll out with a specialized understanding on how the front end creative development impacts the backend logistics of a campaign for long term profitability.
Charlie Fusco is speaking on the Viral Marketing: Real World Word-of-Mouth Tactics panel.

Linda Goldstein is widely recognized as one of the leading advertising lawyers in the country. She represents clients in every sector of the advertising and marketing industry in advertising, intellectual property and Internet matters. Her practice includes review of advertising campaigns for legal compliance on behalf of brand marketers and agencies, representing clients in false advertising cases, both in court and before the NAD, advising clients on promotional marketing campaigns and negotiating and drafting talent, agency client and other advertising related agreements. Ms. Goldstein has extensive experience in representing clients in proceedings brought by the Federal Trade Commission and by State Attorneys General throughout the country. She has handled numerous high profile FTC investigations and enforcement actions involving substantiation of advertising claims, compliance with Trade Regulation Rules, and various marketing practices. Ms. Goldstein has also represented clients across a broad spectrum of product categories in industry-wide and individual state Attorney General proceedings.
Linda Goldstein is speaking on two panels: Crafting Powerful – And FTC Compliant – Testimonials and Secrets to Maximizing Your Credit Card Operations.

David Gould brings 20 years of senior management, entrepreneurial and finance experience to 2B Wireless. Prior to 2B, Mr. Gould worked for a short time at Virgin Mobile USA where he managed that Company’s Mobile Content activities. Prior to this, Mr. Gould spent five years as chairman and CEO of Imix.com, Inc., the Internet’s then leading wholesaler of personalized entertainment content. Prominent Imix shareholders included BMG Entertainment, Sony Music Entertainment, Clear Channel Communications, and Hicks, Muse, Tate and Furst. Previously, Mr. Gould was an investment banker with Merrill Lynch, The Apogee Finance Group and Irving Leasing Corporation. Mr. Gould received an MBA with distinction from Harvard Business School and a B.A. in Economics from Colgate University.
David Gould is speaking on the Mobile Has Arrived – Now What? panel.

Lynn Hamlin has been a leader in DRTV for many years. As president of GoodTimes, she produced dozens of winning infomercials from 9 Richard Simmon's shows to the GT Express. As owner of Zoom Direct, her Kodak infomercials were all number one hits and exceeded all ROI projections for the company. Currently she is president of Livemercial Direct, the leading Digital Agency specializing in DRTV micro-sites that bring high conversions for clients.
Lynn Hamlin is speaking on the Direct Response: State of the Union panel.

Dave Helmreich is one of the leading voices in predictive targeting for digital marketers. Helmreich is responsible for building optimization solutions for the interactive advertising industry at TARGUSinfo. Formerly the director of sales for interactive markets, he managed more than 150 accounts and all sales efforts for the Interactive Markets Division. Mr. Helmreich joined TARGUSinfo from The Advisory Board Company (ABCO), where he directed the development and launch of their health care business intelligence solutions, representing over $25M in recurring revenue only 18 months after launch. Mr. Helmreich received an MBA from the Smith School of Business at the University of Maryland, and a BS in Computer Science from the United States Naval Academy.
Dave Helmreich is speaking on The Great Debate: An Open Forum on Online Marketing Best Practices panel.

Steve Jillings brings a unique blend of vision and ability to execute to the companies he leads. Steve began his association with Vantage Media in September 2006 and was instrumental in raising $70 million of investment capital. He joined the company as CEO in February 2007, concurrent with the closing of the investment. Prior to Vantage Media, Mr. Jillings was president and CEO of FrontBridge Technologies, Inc. He joined FrontBridge in March 2002 and was responsible for taking the company from a startup to a global leader in managed messaging services. Mr. Jillings has more than 25 years of business building experience, successfully creating seven companies from concept to commercialization and eventual liquidity.
Steve Jillings is speaking on The Great Debate: An Open Forum on Online Marketing Best Practices panel.

Michael C. Jones is a premier expert, speaker and commentator on building measurable and sustainable online market share via proven internet search-engine marketing strategies. Aside from his impressive acumen and near photographic memory, Mr. Jones offers a superior understanding of e-commerce and internet marketing. Mr. Jones is a frequent speaker and lecturer at global conferences, including Affiliate Summit and the RBC Capital Markets Investors Conferences. He is an avid swimmer, biker and runner having completed several triathlons.
Michael Jones is speaking on the Affiliate Marketing: From the Front Lines panel.

Dorean Kass is a key industry voice and advocate for the use of on-demand intelligence about consumers and businesses. Now serving as the director of Consumer-Facing Markets for TARGUSinfo, Mr. Kass has spent the past three years improving marketing effectiveness and driving acquisition for consumer-facing Fortune 1,000 businesses and outsourced call centers. Prior to TARGUSinfo, Mr. Kass spent six years in the technology consulting, and software space working with leading private sector organizations looking to drive business within the public sector (state and local, and federal government). He received his undergraduate degree in political science and economics from Stanford University.
Dorean Kass is speaking on the Extending the Continuity Cycle – Securing that “Extra Turn” panel.

Brian Kelly has 20 years experience in enterprise software development and marketing with primary focus on Analytic and CRM solutions. Mr. Kelly founded and was CEO of Kelly Information Systems (acquired by Peoplesoft), which pioneered business intelligence applications for the retail industry. Prior to that, he was with Teradata where he designed and developed large-scale data warehouses and BI applications for some of the largest retailers in the US. Prior to Quantivo, Mr. Kelly was EVP of Products at Kana where he was responsible for worldwide marketing, product management and industry solutions delivery. He came to Kana from Broadbase, where he ran product management and engineering and directed the company’s highly successful IPO and managed the acquisition and integration of several technology companies. Mr. Kelly holds a BS degree in Computer Science from the University of Cincinnati.
Brian Kelly is speaking on The Great Debate: An Open Forum on Online Marketing Best Practices panel.

Maria Kennedy manages the largest Direct Response/Paid Programming team in the industry with a current staff of 21. She oversees eight AEs who handle all the paid programming time, and short-form direct response sales efforts for 14 networks across the U.S. In August 1990, she started her career at Discovery Communications, when there were only two networks, Discovery and TLC. Ms. Kennedy was an integral part of launching the Paid Programming Division and was the first AE for the company in that area. She has also been extremely creative and a direct response industry pioneer for the past 15 years. Ms. Kennedy has also served on the Board of the Electronic Retailing Association.
Maria Kennedy is speaking on the Direct Response: State of the Union panel.

Jeffrey Knowles manages Venable’s Government Division and heads the firm’s Advertising and Marketing Practice Group. He is also a member of Venable's Executive Committee. He focuses on national television advertising, direct-to-consumer marketing and e-commerce. Mr. Knowles founded and served for thirteen years as general counsel to the Electronic Retailing Association. He represents clients before the Federal Trade Commission, Food and Drug Administration, U.S. Postal Service, state attorneys general, Consumer Product Safety Commission and self-regulatory bodies such as the Electronic Retailing Self-Regulatory Program and the National Advertising Division of the Council of Better Business Bureaus. Mr. Knowles is a member of the Board of Directors and a past Chairman of the Electronic Retailing Association and past Chair of the association's Government Affairs Committee. He is also an active member of the Antitrust Section of the American Bar Association, the Direct Marketing Association, and the Promotion Marketing Association. In addition, Mr. Knowles is a member of the Board of Visitors of Columbia College and a member of the Board of Trustees of the New York Law School. He speaks and writes frequently on advertising, direct marketing and e-commerce issues.
Jeffrey Knowles is speaking on the Viral Marketing: Real World Word-of-Mouth Tactics panel.

Deanya T. Kueckelhan has served as Director of the Federal Trade Commission’s Southwest Region since July 2006. Ms. Kueckelhan supervises all of the law enforcement activities undertaken by the Southwest Region in Texas, New Mexico, Oklahoma, Arkansas and Louisiana. During her tenure, Ms. Kueckelhan has managed a variety of consumer protection actions relating to, among other things, Internet fraud, business opportunity scams, continuity plans, telemarketing scams, advanced fee loans, debt collection and credit repair. Ms. Kueckelhan came to the FTC as an experienced attorney, having tried jury and non-jury cases in both federal and state court. She was lead counsel on a Texas Attorney General case against a discount travel club in which a Dallas jury awarded the largest verdict ever for the Consumer Protection Division of the Texas Attorney General’s office and she led the first Texas Attorney General case in which violations of the Texas no-call registry were successfully tried to a jury. Ms. Kueckelhan spent approximately 10 years in private practice. She has devoted the remainder of her career to public service.
Deanya Kueckelhan is speaking on the Affiliate Marketing: From the Front Lines panel.

Peter Marinello is the director of ERA’s Electronic Retailing Self-Regulatory Program (ERSP). Before starting the program in July 2004, Mr. Marinello had been the associate director at the National Advertising Division (NAD) of the Council of Better Business Bureaus since 2000 and a senior staff attorney with NAD since March 1993. He has written more than 200 decisions for NAD on various advertising issues, including nuclear energy, infomercials and online marketing, and has spoken on behalf of NAD at a number of trade conferences and seminars.
Peter Marinello is speaking on the Crafting Powerful—and FTC-Compliant—Testimonials panel.

Johnny Mathis Jr. and his wife launched Livemercial in January of 2001, paving the way for the direct response industry’s foremost technological advances and creative solutions. An inspiring and instrumental innovator, Mathis played a key role in developing Livemercial’s groundbreaking technologies. A self-taught programmer and designer, Mathis honed his skills to create the world’s first ‘instant-on,’ Flash-based video technology as well as the first direct response microsite. Generating more than $1 billion in online direct response sales for clients, Livemercial forever-changed how single product, direct to consumer goods were sold online. With Mathis at the helm, Livemercial quickly became the world’s leader in online direct response. A revolutionary in exploring emerging media as an alternative to television advertising, Mathis is Chairman of ERA’s Internet & Emerging Media Council and a member of the Entrepreneurs’ Organization. In 2007, Mathis was inducted into the Society of Innovators for new streaming technology and applications in web-based marketing. He is the recipient of the “Best Use of an Online Marketing Tool” (2006) and “Best DRTV Website Design” (2003) awards from ERA.
Johnny Mathis is speaking on The Intersecting Worlds of Television and Online panel.

Aaron McNally is a the head of sales for the TV Ads group at Google, Inc., joining the company in May 2007. He manages a large team that is responsible for recruiting agencies and advertisers to use the Google TV Ads platform, an online marketplace for buying, selling and measuring TV advertising. Prior to Google, Mr. McNally was Vice President, International, at DIRECTV, Inc. In his three and a half years there, he launched and developed DIRECTV'sWorldDirect service, targeting the ethnic television audience in the U.S. with over 50 channels and dozens of channel packages in 14 languages. Mr. McNally had worked at News Corporation and its subsidiaries his entire career prior to joining Google, beginning at Fox International in 1993, where he helped launch Fox's first international channel, Canal Fox. Mr. McNally graduated cum laude from the University of California, Los Angeles with a B.A. in Communication Studies. He also has an M.B.A. from the University of California, Berkeley.
Aaron McNally is speaking on The Intersecting Worlds of Television and Online panel.

Dave Newmark has been innovating in the advertising business for three decades as an ad agency owner and inventor/founder of Bid4Spots.com. Mr. Newmark conceived of and developed an online reverse auction marketplace for radio and cable TV commercials known as Bid4Spots.com. Launched in January 2005, Bid4Spots is today the largest ad exchange in the world for commercial airtime on radio stations in the US and UK. The company launched a Local Cable TV marketplace in June 2009 with access to 21 million households nationwide.
Dave Newmark is speaking on The Intersecting Worlds of Television and Online panel.

Karen Neuman is a partner with St. Ledger-Roty Neuman & Olson, LLP, a technology media and telecommunications law firm. Her practice has focused on regulatory compliance and complex litigation in the context of information technology, telecommunication and the Internet over a period that spans 25 years. She has appeared before state regulatory bodies and in state and federal courts on behalf of her clients. More recently her practice has focused on privacy and data security involving online databases and behavioral advertising. Additionally, Ms. Neuman has developed expertise in federal initiatives to deploy and promote innovative uses of wireless communications platforms and technologies for uses that include the smart grid and delivery of health care services as well as funding opportunities presented by the federal broadband stimulus program. All of these matters involve the jurisdiction of the Federal Communications Commission, the National Telecommunications Information Agency, the Department of Justice, the Federal Trade Commission and various state regulatory agencies.
Karen Neuman is speaking on the Mobile Has Arrived – Now What? panel.

Chris Peterson has 25 years' experience in relationship marketing, 14 of which include the integration of interactive technologies in marketing communications. His comments have appeared in the Wall Street Journal and he is profiled in Tom Petzinger's book, The New Pioneers: The Men and Women Who Are Transforming the Workplace and Marketplace. He is a frequent speaker at industry events, including the Institute for Management Consultants, Direct Marketing Association, PRSA and the National Center for Database Marketing conferences. Prior to founding the San Francisco branch of R2C Group, he was CEO of FusionDM and Publicis Dialog. Mr. Peterson has lead marketing strategy for WebEx, eBay, Microsoft, HP, Google, Sprint, Applied Biosystems, PeopleSoft, Siebel, 3Com, Bay Networks, Sybasse, IBM, Union Bank of California, 21st Century Insurance, among others.
Chris Peterson is speaking on The Great Debate: An Open Forum on Online Marketing Best Practices panel.

Chris Reinmuth brings close to 12 years of direct response experience with him covering multiple verticals including fulfillment, call center, backend marketing and most recently payment processing. He was responsible for managing J.C. Penney Company’s third- party marketing services upsell division from a $5mm segment to over $100mm in annual revenue in the course of 5 years. Mr. Reinmuth is currently director of direct response and affiliate markets, responsible for channel development at Litle & Co., a leading card-not-present (CNP) payment processor and consultative merchant services provider for direct-to-consumer commerce.
Chris Reinmuth is speaking on the Secrets to Maximizing your Credit Card Operations panel.

Joan Renfrow opened Onyx Productions Direct with a commitment to providing value-added production services to advertisers, ad agencies, and television direct marketers. A commitment that has built ONYX into one of the most reliable “go to” production entities for direct response TV in both English and Spanish. One of Ms. Renfrow’s biggest successes was the EZ Shaper infomercial for Fitness Quest. She also has the ability to re-edit existing and underperforming infomercials and spots into successes. Among them are Fluidity Fitness, Q-Ray’s Ionized Bracelet, Nu Wave Oven Pro and Chuck Norris’ self-defense/workout videos. As a member of the Directors Guild of America, Ms. Renfrow holds both Unit Production Manager and First Assistant Director status.
Joan Renfrow is speaking on the Crafting Powerful—and FTC-Compliant—Testimonials panel.

Dominick Rinaldi has spent the past 10 years of his career developing and implementing customer acquisition and retention programs. The clients he has had the pleasure of working with include Microsoft Business Solutions, JP Morgan Chase, Hilton Hotels, Toyota and USTel. His specialty is reviewing a company’s current offers and helping them to identify how the inclusion of an additional incentive can help enhance acquisition percentage, average order value and retention cycle. Programs are tested on a small scale and if results warrant they are then rolled out program wide to maximize ROI.
Dominick Rinaldi is speaking on the Extending the Continuity Cycle – Securing that “Extra Turn” panel.

David Savage is executive vice president/managingpartner of R2C Group, one of the largest independently-owned direct response television advertising agencies in the country, with more than $400 million in combined billings, and offices and studios in Portland, OR, Philadelphia, San Francisco, Providence and Billings, Montana. Along with Marilyn Davis, Mr. Savage manages the 40-person Philadelphia office. He has enjoyed an 18-year career in direct response television, and is proud to have worked with many of the industry’s pioneers, top marketers and leading entrepreneurs. David plays a leadership role in the direct response television industry, as a member and former chairman of the Electronic Retailing Association’s Education Committee. David served for three years as the on-air spokesperson for The Sharper Image on QVC, the live 24-hour television shopping network.
David Savage is speaking on the Direct Response: State of the Union panel.

Need a Direct Response Lawyer Who Responds Directly?® That would be Greg Sater! A graduate of Harvard Law School and Stanford University and a longtime member of ERA, Mr. Sater is well-known for representing marketers both large and small in the field of direct response television and online advertising. Mr. Sater and the rest of the team he supervises at his firm are adept at handling such things as FTC false advertising compliance work, intellectual property registration and protection (trademark, copyright, anti-counterfeiting, etc.), federal and state court litigation, corporate formation, mergers and acquisitions and all forms of business contracts and negotiations.
Greg Sater is speaking on the Crafting Powerful—and FTC-Compliant—Testimonials panel.

Elliott Segal has been working in the advertising and marketing arena for almost 25 years, with 17 years of experience in the infomercial/DRTV industry. Luckily Guthy-Renker specializes in beauty products so Mr. Segal can try to maintain a youthful presence in this invigorating industry. Since joining Guthy-Renker in 1994, Mr. Segal has supervised production for over 150 campaigns and successfully launched brands in the beauty, diet, fitness and entertainment intellectual property categories. As the industry evolves into a global integrated marketplace, Mr. Segal looks forward to new and exciting challenges to raise the bar and connect with the consumer.
Elliott Segal is speaking on the Direct Response: State of the Union panel.

Timothy Seward is founder and president of ROI Revolution, Inc., a data driven Google AdWords Qualified Company obsessively focused on delivering profitable and scalable Pay-Per-Click advertising results. Mr. Seward's 26-person company manages millions of dollars per quarter of ad spend in the PPC accounts of 70 clients throughout the US, Canada, Ireland, Spain and the UK. ROI Revolution has been handpicked by Google to be one of seven charter Google Analytics consulting partners (since August 2005) and one of only four Google Analytics Seminar Leaders in the world, as well as being one of the top fifteen Google AdWords Qualified Companies in the USA.
Timothy Seward is speaking on The Great Debate: An Open Forum on Online Marketing Best Practices panel.

Eric Stracener is director of sales for West Direct. Mr. Stracener began his career in 1997 at AfterMarket as senior account executive, managing several of Aftermarkets’ largest and most successful direct response campaigns. With over 12 years of experience in the direct response industry, he has become an integral part of the sales team at West. Mr. Stracener is a graduate of Western Oregon University, where he received his Bachelor’s Degree in Business Administration, majoring in marketing and management.
Eric Stracener is speaking on the Secrets to Maximizing your Credit Card Operations panel.

Jeff Taylor is considered an innovator and visionary in both the Internet and career industries. He founded Monster.com in 1993 in the early days of the Internet, and quickly built a company that is still today the world's leading online career site. In 2005, he founded Eons.com, a social networking site designed for Baby Boomers for which he now serves as CEO. He also created Tributes.com in 2008, an online destination for national and local obituary news that hosts more than 80 million obituaries and has partnerships with thousands of funeral homes. In addition to the companies he has founded, Taylor serves on the Board of Directors of Boston's Citi Center for the Performing Arts, and Board of Advisors of the Berklee College of Music. He earned an undergraduate degree from University of Massachusetts at Amherst, a certificate-owner/president management (OPM) program in Executive Education at Harvard Business School, and an honorary doctorate from Bentley College.
Jeff Taylor is delivering his keynote address "The Impact of Web 2.0 on Direct Response Marketing" on Tuesday.

David C. Vladeck is the director of the Federal Trade Commission’s Bureau of Consumer Protection. The Bureau works to protect consumers against unfair, deceptive, or fraudulent practices. While at the FTC, Mr. Vladeck is on leave from Georgetown University Law Center, where he is a professor of law. He has taught courses in federal courts, government processes, civil procedure, first amendment litigation and co-directed the Institute for Public Representation, a clinical law program at the Law Center where he handled a broad array of civil rights, first amendment and regulatory litigation. Prior to joining the Georgetown faculty in 2002, Mr. Vladeck spent nearly 30 years with Public Citizen Litigation Group, serving as its director from 1992 to 2002. He has argued a number of First Amendment and civil rights cases before the United States Supreme Court, and more than 60 cases before the federal courts of appeal and state courts of last resort. Mr. Vladeck has testified frequently before Congress, advised Members of Congress on legal matters, and written on administrative law, preemption, first amendment, legal ethics and access to justice issues. In May 2008, Legal Times of Washington recognized him as one of 30 “champions of justice,” and one of the 90 greatest lawyers in Washington, D.C., over the past 30 years.
David Vladek is delivering his keynote address "A Look Forward with the FTC" on Wednesday.

Peter Vogel is a ten year industry veteran with expertise in performance-based advertising, affiliate programs, loyalty programs, media buying and monetization of social media. As a pioneer in CPA-based advertising, Mr. Vogel established relationships with Fortune 500 advertisers when performance-based advertising was still in its infancy and continues to work with many of the largest direct response advertisers on the Internet. Mr. Vogel serves as Adperio’s Senior Director of Marketing and Industry Scout, attending two -three trade shows per month to keep tabs on industry trends. He holds a Bachelor’s Degree from Washington University in St. Louis.
Peter Vogel is speaking on the Affiliate Marketing: From the Front Lines panel.

Michael Weisfeld is a seasoned business analyst with vast experience directing custom integration projects during his tenure at BearingPoint, Acquity Group and Covario. Now, at BusinessOnLine, Mr. Weisfeld is a senior strategist leading enterprise online marketing projects and optimization initiatives. He is a natural leader, who possesses an innate ability to identify the most appropriate solutions for clients. Mr. Weisfeld is responsible for leveraging this knowledge to come up with solutions which possess the ideal blend of supporting business objectives and innovative technologies. Most importantly, he has a passion for online marketing and using the internet to connect people, processes and technology.
Michael Weisfeld is speaking on The Great Debate: An Open Forum on Online Marketing Best Practices panel.

Brad Wilson is the Founder & Editor-in-Chief of BradsDeals.com and BlackFriday2010.com. Brad publishes handpicked daily shopping deals, online coupon codes and in-store printable coupons for an audience of approximately 5M monthly consumers. He is a recognized shopping expert and professional bargain-hunter. He has appeared on NBC's The Today Show, Oprah & Friends, CNBC, CNN Money and USA Today. Brad writes a blog for Inc.com with money-saving tips for small businesses. The Wall Street Journal says “Brad is part sleuth, market guru, designer and publisher.” He started BradsDeals as a hobby while a college student at the University of North Carolina in 2001.
Brad Wilson is speaking on the Affiliate Marketing: From the Front Lines panel.